Hosted by Sarah Petty, as Seen In:

How Jen went from never around from fall until Christmas to enjoying her family and still bringing home the SAME income.

The marketing mistakes Jen was making to attract the wrong clients and how she reached her right-fit clients.

27 Clients Who Need Photography Right Now & Will Hire You

“I use to think, no one will pay my photography prices or book me. I have to offer mini-sessions or some kind of seasonal discount?

When I heard my daughter say, ‘Mom, This time of year, we never see you - from the fall until Christmas, you’re never around.’ I knew I needed a change.”

Now Jen works less and gives more to her family!

What You’ll Get When You Join The Challenge

  • Daily challenge videos with Sarah Petty

  • ​Printable challenge workbook that will help you find your ideal clients
  • ​Support, encouragement and accountability in our private Facebook group from Sarah Petty & her team
  • ​Daily giveaways from our lab, whcc
you’ll get to hang out with other challengers in our private Facebook group.


The day we start, a fun challenge workbook will land in your email that includes your plan for the 5-Day Booking Boost.

Each weekday, I’ll hop on Facebook LIVE for 60 minutes to teach you that day’s challenge activity and keep you moving forward. 

The official 5 Day Booking Boost challenge kicks off October 2, 2023.

If you can’t make it LIVE, no worries. Each day’s replay stays in the group for one week!

Sound good? Let’s get started!

Why You Should Stop Doing Mini-Sessions:

  • You spend hours editing countless photos.
  • ​You miss all the fun fall moments with your family.
  • ​You spent hundreds of dollars on props.
  • Your clients don't appreciate your photo’s true value (they never get printed).

Day 1: A Better Way to Fill Your Calendar with Sessions and Put Family First

Day 2: 3 Big Moves that Will Increase Your Photography Income 

Day 3: The 4 Overlooked Steps to Get Clients to Book You vs the Competition

Day 4: 77 Resources to Help Grow Your Photography Business Faster

Day 5: 5 Things Every Photographer Needs to Succeed in an Uncertain Economy

You’ll get to hang out with other challengers in our private Facebook group.


The day we start, a fun challenge workbook will land in your email that includes your plan for the 5 Day Booking Boost.

Each weekday, I’ll hop on Facebook LIVE for 60 minutes to teach you that day’s challenge activity and keep you moving forward. 

If you can’t make it LIVE, no worries. Each day’s replay stays in the group for one week!

Sound good? Let’s get started!

The official 5 Day Booking Boost challenge kicks off October 2, 2023.
When I was 31, I gave birth to twins, quit my ad agency job and decided to stay home with my babies and start a portrait photography business.

I was scared to death (and probably a lil’ crazy). Within months, I’d emptied my family’s small savings account, working all the time and had nothing to show for it…

But I quickly turned it around once I realized that the way I was running my business as a photographer wasn’t going to give me the freedom to be home with my kids…. AND provide enough income to make my family’s lives better.

Shortly after, I was named one of Professional Photographers of America’s most profitable photographers. My boutique portrait photography studio has done nearly 6-figures every single year since it opened, in a cornfield in Springfield, Illinois. 
©2022 Joy of Marketing      |      About Us      |      Terms & Conditions      |      Privacy Policy
©2023 Joy of Marketing      |      About Us      |      Terms & Conditions      |      Privacy Policy